Hi, I’m Alex
the founder and creative director of On Purpose Light Studio. I help bring your dream spaces to life and make sure your vision shines bright for the world to see. With over a decade of experience working at renowned design firms in the UK and Greece and collaborating with visionary architects, I’ve now poured my passion into creating my own studio.
For me, light is a canvas for creativity, bringing together stories and emotions in every project. From the initial spark of an idea to the stunning final result, my mission is to make sure your lighting dreams shine brighter than ever. I take a holistic approach, blending innovation, design, and narrative to create work that feels authentic.
I'm always excited by new challenges, so don’t hesitate to put me to the test!
My design angle
My multidisciplinary approach transforms innovative ideas into powerful spatial experiences, sparking emotions and actions. I'm a firm believer in design that harmonizes social and environmental values while harnessing cutting-edge technologies to deliver exceptional results
My Story
An international vibe combined with my Greek roots
I kick-started my path at Chania Technical University (TUC), where I studied Architectural Engineering. Fuelled by an insatiable curiosity for the interplay of light and space, I ventured to London to pursue a Master's degree in Lighting at University College London (UCL).
In the heart of London's design realm, I honed my craft at the esteemed global consultancy, Arup. Collaborating with architectural stars such as Renzo Piano Building Workshop, David Chipperfield Architects, Herzog and de Meuron, and Stanton Williams Architects, I contributed to iconic projects that reshaped skylines and transcended boundaries.
With seven transformative years in London, I brought my expertise back to Athens, where I joined forces with Eleftheria Deko lighting practice. As the Lighting Design Leader, I steered the illumination of the Riviera Galleria by Kengo Kuma Architects in The Ellinikon, illuminating a visionary project.
The year 2023 marked a turning point as I embarked on a new chapter. Fueled by a passion for lighting design, I founded my own studio, On Purpose Light. Today, our portfolio continues to grow, filled with unique projects and a diverse array of clients.